Amazon.com Inc. (NASDAQ:AMZN) doesn’t release any specific data on the sales of its Kindle e-readers and tablets, but Morgan Stanley (NYSE:MS) performed research to help get a better grasp of how the Kindle is doing.
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In a report from Morgan Stanley released last week and seen by All Things D, Kindle sales will reach $4.5 billion this year — up 26 percent from 2012. The research estimated that growth in Kindle sales will slow in the coming years with $5 billion estimated for 2014 and $5.5 billion for 2015.
Amazon has recently cut prices on its Kindle Fire HD tablets as the company gets ready to unveil a new generation of the Kindle Fire this fall. The new models are expected to be three times as fast as the current Kindle Fire with a slew of other new features. It’s also important to keep in mind that Amazon is more than willing to take a loss on tablet sales in order to push sales of its digital content, which is often purchased via Kindle.
Source:
http://wallstcheatsheet.com/stocks/morgan-stanley-takes-a-stab-at-guessing-amazons-kindle-sales.html/